Swim Bazaar
Industry

Fashion, E-commerce

Project Type

E-commerce Website Development

Platform

Web (Shopify)

Country

United Kingdom

Duration

2 months

Team Size

2

Client

Swim Bazaar, a UK-based online retailer specializing in swimwear and beachwear.

End User

Fashion-forward women looking for stylish, empowering swimwear and beachwear that aligns with modern sustainable fashion trends.

Problem Statement

Swim Bazaar, an online retailer specializing in swimwear and beachwear, aimed to create an empowering shopping experience that celebrated women and the female form. The challenge was to design a digital platform that not only reflected their brand's values but also catered to the needs of modern women who are confident, stylish, and conscious of sustainable fashion trends.

Challenges

  • Brand Representation: Capturing the essence of Swim Bazaar's mission to empower women through stylish and sustainable fashion.
  • User Experience: Designing a seamless and engaging user interface that makes it easy for customers to navigate through a variety of swimwear collections.
  • Sustainability Focus: Integrating the brand’s commitment to sustainable fashion influenced by the 80’s era into the design and functionality of the website.

Our Solutions

We developed a Shopify-based e-commerce website that aligned with Swim Bazaar's mission, focusing on aesthetics, functionality, and user engagement.

Features

  • Custom Theme: Designed a visually appealing, responsive theme that embodies the brand’s essence of empowerment and sustainability.
  • Advanced Analytics: Implemented tools like Google Analytics Ecommerce Enhancement, Facebook Pixel, and Hotjar for detailed performance tracking.
  • Payment Integration: Set up secure payment gateways, including PayPal, to streamline the checkout process.
  • Customer Support: Integrated a dedicated chatbot to handle customer grievances and inquiries efficiently.
  • Additional Functionalities: Added valuable features like a Size Chart, WhatsApp Inquiries, and a quick registration form for brands to apply as partners.

Core Team

  • Shopify Developers: 1
  • UI/UX Designer: 1

Impact

Cart abandonment rates reduced by 31% due to PayPal integration.

45% improvement in user engagement through enhanced UI/UX and custom features.

30% reduction in bounce rates due to faster load times and optimized user journeys.

Tech Stack

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Client Testimonials

Rhonda Dibachi

CEO - HeyScottie

United States

Working with Aglowid was a game changer for us. We needed a partner who could understand the complexity of our AI automation goals and move quickly from concept to execution. They delivered a robust solution that not only met our requirements but opened doors to new possibilities. Truly professional and highly capable.

Daniel Gonell

Digital Strategy Consultant - New Minds Group

United States

I brought Aglowid's team in to support a major digital transformation project for one of our clients. Their depth in data architecture and front-end engineering helped us accelerate delivery and exceed expectations. They don’t just execute — they think critically and offer valuable insights every step of the way.

Katelyn Gleason

CEO and Founder - Eligible

United States

What impressed me most was their ability to adapt quickly to the unique demands of the healthcare space. Aglowid helped us refine our platform with performance upgrades and backend improvements — all without disrupting our users. Reliable, detail-oriented, and refreshingly easy to work with.

Robert Sirianni

CEO - Weapon Depot

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We needed a development team that could handle both the scale and complexity of a large eCommerce platform. Aglowid built a secure, fast, and user-friendly experience — both for web and mobile. Their communication was clear, and delivery was consistently on point.

Will Ferrer

Founder/CEO - Tempest House

United States

Aglowid stepped in as a true development partner. From initial product scoping to post-launch support, they handled full-stack development with precision and care. Whether it was mobile, backend, or AI-based features — they always brought smart solutions to the table.

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CEO - BEESPOKE

France

They are great at what they do. Very easy to communicate with and they came through faster than I hoped. They delivered everything I wanted and more! I will certainly use them again!

Neil Lockwood

CO-FOUNDER - ESR

Australia

Their team of experts jotted down every need of mine and turned them into a high performing web application within no time. Just superb!

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DIRECTOR - ENA PARAMUS

United States

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