Industry
Food & Beverage
Project Type
E-commerce Website Development
Platform
Shopify
Country
France
Duration
3 months
Team Size
3
Client
Mowly is a French brand specializing in nutritious energy bars.
End User
Consumers looking to purchase healthy energy bars online.
Problem Statement
Mowly, a brand specializing in nutritious energy bars, needed an e-commerce platform that would effectively promote their product line while simplifying the online purchasing process. The primary objective was to build a website that balances both aesthetic appeal and functionality, creating an engaging shopping experience.
Challenges
- Brand Identity: Reflecting Mowly’s emphasis on health and sustainability through a clean, modern design.
- User Experience: Ensuring seamless navigation and a straightforward checkout process for a diverse audience.
Our Solutions
We developed a visually appealing Shopify store that perfectly aligned with Mowly’s brand identity. The site was designed with user experience in mind, ensuring intuitive navigation, clear product categorization, and an efficient checkout process.
Features
- Visual Storytelling: Emphasized Mowly’s natural ingredients through engaging visuals and product descriptions, reflecting the brand’s commitment to health and sustainability.
- Streamlined Checkout Process: Created an intuitive checkout flow that reduces friction, minimizing cart abandonment and enhancing customer retention.
- Inventory Management Integration: Implemented advanced inventory tracking to ensure real-time product availability and streamline operations.
Core Team
- Shopify Developers: 2
- UI/UX Designer: 1
Impact
25% increase in online sales post-launch.
20% increase in user engagement, leading to a lower bounce rate.
45% better client retention rates.