Industry
Fashion, Luxury Retail
Project Type
E-commerce Website Development
Platform
Web (Shopify)
Country
United Kingdom
Duration
3 Months
Team Size
3
Client
Matilde Jewellery, a London-based brand known for elegant, sustainable jewelry made from recycled gold and lab-grown diamonds.
End User
Consumers interested in high-quality, eco-conscious luxury jewelry.
Problem Statement
Matilde Jewellery, a London-based brand known for its elegant, sustainable jewelry made from recycled gold and lab-grown diamonds, wanted to expand its global reach. The goal was to create an elegant and user-friendly e-commerce platform that aligned with their eco-conscious values and showcased their exquisite designs.
Challenges
- Brand Representation: Creating a digital platform that reflected the brand’s elegance and commitment to sustainability.
- User Experience: Designing an intuitive interface that made it easy for users to find the perfect piece based on occasion, budget, and personal preferences.
- Global Reach: Supporting multi-currency transactions to cater to a global customer base.
Our Solutions
We developed a Shopify-based e-commerce site that met Matilde Jewellery’s needs, focusing on elegance, functionality, and operational efficiency.
Features
- Custom Theme: Implemented an elegant, lightweight theme customized to meet UI/UX requirements.
- Advanced Search: Integrated advanced search with auto-suggestions and vendor-specific filters.
- Multi-Currency Support: Enabled dual currency support (Euro and Pound) for global customers.
- Instagram Integration: Integrated Instashop to leverage Instagram for direct shopping.
- Order Tracking: Added a user-friendly order tracking feature to enhance the shopping experience.
Core Team
- Project Manager: 1
- Shopify Developers: 1
- UI/UX Designer: 1
Impact
40% boost in user engagement due to enhanced search and filtering options.
42% increase in international orders with multi-currency support.
65% reduction in bounce rates through improved UI/UX and faster load times.
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